One of the biggest sources of revenue for all web owners like Facebook is advertising but in the case of the social network, advertising is targeted to users based on the information Facebook seizes on them. That is, thanks to the data of our preferences and our involvement in this network, the ads that appear in the upper right of the interface are fully addressed to us (seeking a greater impact when thrown against users with higher affinity to advertising broadcast). If there is a palpable difference between the webs version of Facebook and their mobile applications is the lack of publicity but, as discussed sources close to the social network Mark Zuckerberg, Facebook could place ads in mobile customers and thus maximize their income.
The end of the absence of advertising clients for smartphone Facebook could reach the end of March 2012, at which Facebook could insert ads directly mixed into the timeline and, therefore, as if an update more of our friends. Considering that Facebook handles more than 350 million mobile users, the chances of economic profitability of the measure are quite high.
And it makes sense to insert advertising at this point? Considering the rumors put the launch of Facebook stock for next year (or even later this year), open a new revenue stream is a great claim which highlights the company’s solvency and possibility to become a “safe bet”.
As you can imagine, Facebook has not made ​​any comment on that but,would have every sense of the world and after all a natural evolution of the mobile client itself (which in many other applications can find advertising). In fact, some predictions put the market for online advertising in an enclosure of 4,270 million dollars, although Google is the undisputed king, there is an important slice, for example, other companies could be reused and thus gain greater visibility, greater impact and, with consequently higher incomes.
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